// scorecard · 53/100
verified 1mo agoAgent-readiness23/35
Agent registration (api_key)6/9
Public API5/5
OpenAPI spec0/9
MCP server9/9
llms.txt3/3
Reliability & performance12/15
Actively maintained8/8
Production-ready4/4
Updated recently—
Pricing6/13
Itemized public pricing6/6
Free tier / trial0/4
Free-tier generosity0/3
Docs & DX8/12
Docs quality6/8
Public API2/2
Quickstart / examples—
Security & compliance0/12
SOC 20/6
ISO 270010/2
GDPR0/2
Security / trust page0/2
Openness4/10
Open source0/6
Open / un-gated API4/4
Company maturity0/3
Company size—
Years operating—
// rankings · cost per standard workload
#5 in Cold Email$97/ 10k contacts
10k contacts exceeds Growth (1k cap) → Hypergrowth $97/mo: 25k contacts + 100k emails ($77.60 annual)
instantly.ai/pricing// overview
Instantly is an all-in-one outbound GTM platform for finding B2B leads, warming and rotating inboxes, automating cold email campaigns, and managing replies with AI.
Best for: B2B sales teams, lead-gen agencies, founders, freelancers, and SDR/BDR teams running scalable cold email outreach with many mailboxes and a need for built-in lead data and deliverability controls.
// pricing
VIP Starter$94/monthly
- 5000 emails monthly
- 1000 uploaded contacts
- 1500 Instantly credits monthly
- Database of 450M+ B2B Leads
- AI Sales Agent
Outreach Growth Plan$47/mo
- Unlimited Email Accounts
- Unlimited Email Warmup
- 1000 Uploaded Contacts
- 5000 Emails Monthly
- Chat Support
Credits Growth Credits$47/mo
- 1500 Instantly Credits Monthly
- Database of 450M+ B2B Leads
- 13 Filters including keywords and lookalikes
- Waterfall Work Email Enrichment with 5+ providers
- Instantly Web Researcher Agent
- Access to 5 Major LLMs (OpenAI, Anthropic & more)
- Access to AI Email Writer Agent
- Use your own LLM API key
- 100+ Community AI Templates
- Full profile enrichment (Company description, headcount & more)
- Job posting, News, Technology & Funding enrichment
- Export to major CRMs & Outreach providers
Scale$194/monthly
- Everything in Starter
- 100,000 emails monthly
- 25,000 uploaded contacts
- 5000 Instantly credits monthly
- AI Reply Agent, Unibox replies & advanced deliverability features
- Premium Live Support
Outreach Hypergrowth Plan$358/mo
- 5000 Instantly Credits Monthly
- Everything in Growth
Credits Supersonic Credits$197/mo
- 5000 Instantly Credits Monthly
- Everything in Growth
Agency$555/monthly
- Everything in Scale
- 500,000 emails monthly
- 100,000 uploaded contacts
- 10,000 Instantly credits monthly
- SISR System
Outreach Lightspeed Plan$358/mo
- Everything in Hyper Growth
- 500 000 Emails Monthly
- 100 000 Uploaded Contacts
- SISR System
Credits Hyper Credits$197/mo
- 10K Instantly Credits Monthly
- Everything in Growth
Starter$85/monthly
- 5000 emails monthly
- 1000 uploaded contacts
- 1500 Instantly credits monthly
- Database of 450M+ B2B Leads
- AI Sales Agent
Scale$175/monthly
- Everything in Starter
- 100,000 emails monthly
- 25,000 uploaded contacts
- 5000 Instantly credits monthly
- AI Reply Agent, Unibox replies & advanced deliverability features
- Premium Live Support
Agency$500/monthly
- Everything in Scale
- 500,000 emails monthly
- 100,000 uploaded contacts
- 10,000 Instantly credits monthly
- SISR System
Growth$47/monthly
- Unlimited Email Accounts
- Unlimited Email Warmup
- 1000 Uploaded Contacts
- 5000 Emails Monthly
- Chat Support
Hypergrowth$97/monthly
- Unlimited Email Accounts
- Unlimited Email Warmup
- 25 000 Uploaded Contacts
- 100 000 Emails Monthly
- Premium Live Support
Light Speed$358/monthly
- Everything in Hyper Growth
- 500 000 Emails Monthly
- 100 000 Uploaded Contacts
// security & compliance
✗ SOC 2✗ ISO 27001✗ GDPR✗ HIPAA
// features
- Cold email campaign sequencing and automation
- Unlimited connected email accounts
- Unlimited email warmup
- Unibox for managing replies across accounts
- AI Sales Agent and AI Reply Agent
- 450M+ B2B lead database
- Email verification and waterfall work email enrichment
- Inbox placement testing and deliverability monitoring
- A/Z testing, advanced scheduling, campaign analytics, global block list, bounce detection
- API v2, webhooks, and OAuth/developer docs
pros
- Strong value for teams scaling many sending inboxes because Outreach plans include unlimited email accounts and warmup
- Combines prospect database, enrichment, verification, sequencing, reply management, and AI agents in one platform
- Good automation surface via API v2, webhooks, Zapier, Make, n8n, and CRM sync options
- Higher tiers support serious outbound volume with 100k-500k+ monthly email limits
cons
- Pricing can become confusing because Outreach, Credits/Leads, Bundles, and VIP services are priced separately
- Entry Outreach Growth plan is capped at 1,000 uploaded contacts and 5,000 emails/month despite unlimited accounts
- Native CRM sync can be limited; bidirectional CRM workflows may require OutboundSync, Zapier, Make, or custom API work
- Cold email deliverability still depends on domain setup, inbox quality, list hygiene, ramping, and monitoring, not just the tool