Agent-readiness
auth.md
MCP server
llms.txt
OpenAPI
Auth: oauth
Rankings
Overview
Orum is an AI-powered calling and coaching platform for SDR teams that need more live conversations and better call performance.
Best for: Outbound B2B SDR/BDR teams and sales development leaders running high-volume cold calling motions, especially teams already using Salesforce, HubSpot, Outreach, Salesloft, Apollo, or Gong Engage.
Pricing
Launch
$250/user/mo reported; official quote required
Ascend
Custom; third-party estimates ~$400-$800/user/mo
AI Coaching
Custom add-on
Webhooks
Custom add-on
Ascend Limited
Custom add-on
Features
- Power dialing and AI parallel dialing
- Unlimited dials on paid plans
- AI live-answer, voicemail, screener, dial-tree, and 20+ language detection
- Automatic voicemail drop
- Caller ID rotation/reputation monitoring and spam-risk reduction
- Analytics, reporting, call history, and recordings
- Salesfloor for virtual team dialing, leaderboards, and manager visibility
- AI Scorecards and custom scorecards for recorded-call evaluation
- AI Roleplay Agents and roleplay analytics
- Real-time webhooks for custom workflows
Pros
- Strong fit for high-volume outbound teams that need more live conversations per rep
- Deep native integrations with major CRMs and sales engagement platforms
- AI coaching and roleplay expand Orum beyond a dialer into enablement
- Enterprise security posture includes SOC 2 Type II, ISO certifications, and GDPR-ready positioning
Cons
- Expensive versus basic dialers, with reported Launch pricing around $250/user/month and annual billing
- Official pricing is not fully transparent and requires sales contact
- Best suited to teams with enough call volume to justify parallel dialing; overkill for low-volume sellers
- Add-ons such as AI Coaching and Webhooks can increase total cost